What role does a delivery service play in your business?

What is the significance of delivery services to your business? How does delivery management benefit companies and businesses? These are the topics we will cover in this article.

The order fulfilment industry is constantly confronted with new challenges, one of which is providing customers with timely delivery services.

Customers expect their orders to arrive as soon as possible. As a result, regardless of the type of eCommerce business you run, it is critical to provide timely delivery service to customers.

According to the Harvard Business Review, only 20% of customers in 2021 were willing to forgive eCommerce businesses for delivery delays caused by supply chain issues. As a result, customers are unwilling to accept delivery delays.

Meeting customer expectations requires timely delivery of services. Many eCommerce businesses struggle to meet customer demands for accurate and timely delivery of goods.

Let’s look at a few consequences of a poor delivery service. 

Effects of poor delivery service 

Poor delivery service can have a negative impact on businesses. Poor delivery services can lead to: 

Negative customer reviews

What role does a delivery service play in your business?

When a customer is dissatisfied with a delivery service, they will leave a negative review. Poor customer reviews harm a company’s reputation. 68% of customers are influenced by customer reviews when making a purchase.

Customers are unlikely to buy from an eCommerce business with a negative brand image, so it is critical to provide timely delivery services to customers in order to maintain positive customer feedback.

It is extremely difficult to recover from a bad reputation; therefore, it is critical to provide timely delivery services to customers and maintain regular communication in order to restore customer trust. 

Loss of loyal customers

Customers who return are an important part of your business. Loyal customers place repeat orders and spread the word about your company. Failure to meet customer expectations for accurate and timely delivery of goods results in the loss of loyal customers.

As a result, it is critical to keep the promise of timely delivery in order to retain customers and potentially attract new ones. 

How to improve timely delivery service

Maintain accurate inventory records

If you run an online store or sell products on social media, you should always ensure that you have the exact number of products your store is displaying in your inventory.

Before receiving orders, always do a stock count so that you do not end up collecting money for 10 white T-shirts when you have 5 left.

If you do this, you may struggle to get the remaining 5 T-shirts in time to make the delivery. 

Use a reputable delivery company 

As your business grows, you may begin to get as much as 50-100 orders daily, and when this happens, you will most definitely get overwhelmed if you try to fulfill all these deliveries by yourself.

To help you deliver these items to your customers on time, you may want to consider partnering with a reputable delivery company that is known for handling items with care, and delivering this items to customers quickly.

By the time you get a delivery company to handle this stressful part of your business, you can then channel the extra energy into other departments so that your business can continue to grow.  


In today’s business world, ensuring timely delivery of services to customers is both necessary and critical. After all, customers expect timely delivery services. Timely delivery services are critical for achieving complete customer satisfaction and meeting your company’s targets.

You will be able to provide your customers with the timely delivery service they expect if you have the right company to handle it for you.

Kwik offers the quickest, affordable, and most secure delivery services to more than 100,000 businesses. Partner with us today and let us give you the necessary tools to grow your business.

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