Having an idea for a new business is all fun ‘till it’s actually time to reach a wide range of customers which definitely requires a bit of marketing spend and might be tricky for a new business that’s trying to find its feet.
This doesn’t mean the possibility of marketing, especially digitally, should be thrown out of the window. We have a few hacks that can help if you can’t afford a huge budget, and you don’t have to be a marketing expert to try this out.
- Email Marketing
Wikipedia’s definition of e-mail marketing is the act of sending a commercial message, typically to a group of people, using email. In its broadest sense, every email sent to a potential or current customer could be considered email marketing.
This is more than just sending out a monthly newsletter to assist in turning merely interested into clients, you’ll need to create a sales funnel. Thankfully, tools like Drip, GetResponse, and ConvertKit make this process much easier.
- Short Videos
The use of video in marketing is gaining traction among organizations of all kinds, including small enterprises and entrepreneurs.
According to a Renderforest survey, videos helped firms increase:
- 70 percent increase in brand awareness
- 51% increase in traffic
- Sales increased by 34%
Their popularity stems from their ability to engage prospects and clients across numerous channels with relative ease.
Videos are increasingly being used by small businesses to attract, convert, and retain new consumers with amazing success.
- Blogs
Blogging is an excellent free marketing tool for small businesses, and it comes with a slew of advantages. Blogs generate 97 percent more links to a company’s website.
You’ll need to offer great content to grow your small business.
Blogging is an excellent technique to direct potential clients to your website and establish your company’s market position.
It will be well worth your time to obtain visibility for your company, as blogs can increase website traffic by up to 6 times.
- Podcasting
Podcasts are used by businesses for a variety of reasons, including conveying information about new goods, company information, and general industry information.
Including podcasts in your marketing strategy has various advantages for your business.
- Website and SEO
eCommerce usage and the demand for online engagement have accelerated in 2022 and will continue to do so.
People want to interact with brands on their own terms, and they want to do so through unique and streamlined online experiences.
Businesses will need to modify their digital presence to be more visible, valuable, and available to their customers in order to stay competitive.
What’s one key approach to go about it? Concentrating on SEO for your company’s website.
- Seamless and Kwik Delivery Service
When your customers enjoy a fast and convenient delivery service, they are sure to do the marketing for you by spreading the word…and you know, we are always here to offer kwik and secure delivery service. Do it with us!
